Advertising Tips

What advertisers fail to understand is that we as the audience love something interesting. We want something that will catch our eyes while we are distracted by our phones or anything else really. To achieve this measure of attraction means tapping into the emotions of your audience. Stir something up in them; It can be anger, sadness, love, pity or even care. Just make sure they feel something. It is said that people always remember how you made them feel. You wanna be sure it works, Just check the kinds of adverts companies like Safaricom conduct. Most of them reach into different emotions of their customers. That's why they are usually successful. This strategy also communicates why you do what you do to your audience. For instance, I show an advert about sanitary towels. I will use the emotion of care to communicate to my audience that my mission is to ensure that women can go about their daily lives even when they are on their periods. Choose to stand out from the crowd and create memorable adverts.